The Project
Glamour & Funk re-brand – G & F wanted to bring their salon up to date and develop a brand that will look confident alongside competitors. The ‘G+F’ marquee will help to tie the brand in across all marketing materials and is instantly recognisable. The branding has the potential to adapt and evolve in to ‘G+F’ Hair Salons. Sepia tone black and white images with a unisex appeal were used to reach a wider demographic. A classic modern approach helps to cover the range of styles available including wedding and event’s. Glamour & Funk are also approved stockists of GHD and Loreal products, positioning alongside the two was also an important consideration.
