Buck Design Ltd have developed successful design campaigns for the Clinova brand and their products. Clinova have had a positive response and uptake of their new product O.R.S (oral rehydration salts), securing distribution through Morrisons, waitrose and other large store chains including over 10,000 pharmacies throughout the UK. We produced the new packaging design and associated marketing materials including; thier website, ad campaigns and print and display requirements.
Oral rehydration salts have been used by sports professionals for some time but they have always had difficulties with the cumbersome and difficult to use sashes. Clinova have developed a product that is targeted at a wider audience, whilst satisfying the market of sport professionals with their soluble tablet range. The only other rehydration salt product on the market is Dirolyte, though this is targeted mainly for children. ORS is suitable for children and they will be enlisting the help of Buck design to produce other variants. The first release will be the Lemon flavour available in 12 and 24 tubes.